When it comes to investing in precious metals, trust is paramount. At SwissAmerica.com, we understand the significance of your investment, and we prioritize transparency and security. Our process is designed to provide you with a secure environment to learn more about buying gold & silver with confidence.
At SwissAmerica.com, we understand what Americans want most from their investments: "Safety, liquidity, quality, reliability, and profit potential."
These are the attributes our clients seek, and we are here to deliver.
Since 1982, Swiss America has been advising clients to diversify at least a small portion of their assets into U.S. gold and silver coins for these four fundamental reasons:
Explore our extensive range of gold & silver products, carefully curated to cater to every
investor's needs.
Whether you're a seasoned investor or a first-time buyer, our collection includes a variety of gold
& silver
bars and coins, each meeting the highest standards of purity.
Over the years, our clients express gratitude for their investments in precious metals and the acquisition of tangible assets. They value our educational resources and the expertise of our account executives who provide a greater understanding of the market.
Craig R. Smith, founder of Swiss America, emphasizes that gold coins represent a timeless store of value in a world of declining paper currencies. Tens of thousands of Swiss America clients have followed the 'Swiss Diversification Strategy,' and we take pride in our record.
We encourage you to explore our diverse range of gold & silver products. See what our clients have to say about us, as they are the reason why we're here. We look forward to serving you on your path to secure and rewarding gold & silver investments.
For inquiries or assistance, contact us today.

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Gold kicked off the week in the headlines again, blasting to a fresh record of $5,100 an ounce, while silver followed suit, surging to nearly $110 an ounce. Precious metals continue to roar higher as investors and nations alike scramble for financial stability in an increasingly uncertain world. What’s most striking? Prices have already blown past many of the forecasts for all of 2026; and we’re not even a month into the year.
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